# Criteo Becomes First Ad Tech Partner for ChatGPT Ads Pilot

- slug: criteo-becomes-first-ad-tech-partner-for-chatgpt-ads-pilot
- date: 2026-03-14
- category: Artificial Intelligence

# Criteo Becomes First Ad Tech Partner for ChatGPT Ads Pilot

OpenAI is bringing ad tech into ChatGPT—and the first partner is Criteo, the e-commerce marketing platform.

Criteo announced this week that it is "the first advertising technology partner integrating with OpenAI's advertising pilot in...

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